Madison+ 2015

Video Recording and Production by Backflip

I say: “Enterprise UX”; you say: “hobbled UX”, “swimming with Sharks”, “too big to change”. I say: “sometimes, BUT…” The truth is working in Enterprise UX has it’s challenges, but it also has tremendous opportunities! Where else can you influence a user’s experience not just for a few minutes but potentially for several hours a day? Enterprise UX is the final frontier. Up until now, most people have written it off but just because people “have” to use a tool, doesn’t mean the tool should get a free pass to be a Rubix cube. Sure you can solve it, but… If you work in Enterprise UX, come to be inspired, if you don’t come to see why maybe you should!

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