Madison+UX 2015

Madison+ videos were recorded and produced by Backflip Films of Madison,

You pour your blood, sweat and tears into creating sublime UX designs for your carefully researched audiences, but you might be forgetting one very important one: Your developers. If you want your design vision to really come to life, though, this is one of the most important relationships you can foster. And one surefire way straight to the heart of a developer is to write amazing specs (another is pizza). Get some tips from a former server-side developer turned UX designer, and you and your favorite nerd pack will be besties in no time, knocking out improved work in fewer cycles with way less frustration. Win-win.

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